Travis McCoy Gives Away Lead Single Billionaire

Travie is my homeboy. When Gym Class first dropped on the scene with Papercut Chronicles, my band was the only one even close to the sound his peeps were throwing together. Anyway, long story short, we got to play with them and I got to travel on a few Florida dates to drink some beers and eat some pizzas with the heroes.

Yesterday, Travis dropped his first solo offering on Decaydence/Fueled By Ramen dubbed Lazarus.

I’ve been checking the site to see what kind of promos they were going to be offering when I saw a blog post on his Myspace page giving away the lead single Billionaire.

This is obviously nothing new. What I thought was unique was that “Taco Bell” was sponsoring the download.

In talks with various record labels and private artist clients we have really put a focus on finding brands for cross promotions, sponsorships and ad dollars. The reason is simple – they have the money. Look at the money some companies dumped on a Super Bowl commercial.

Anyway, I’ll be getting more into this in a later post (I’m still way swamped with helping all the new BandWPThemes clients – did you get that yet?)

Here is the sequence of the downloads to get your brains spinning:

Anyway, just hope that gets your brain moving today. If you are into hip-hop, pop and some strange adventures, go support the homie Travis. Oh, and here is a pic of Travis repping my band StuMpP back in the day!

-Greg

P.S. I’ll be at the show in Orlando tonight if anyone wants to say hello.

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  1. theconniemack
    603 days ago

    This is awesome Marketing and Branding! Thanks for the read @g_ro http://theconniemack.com

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