How To Really Get Your Music On Blogs

GETTING YOUR MUSIC ON BLOGS

Having been recently popped out of the Penn State toaster, Chris Bracco has decided to serve up his Business Management skills by creating a comprehensive play-by-play handbook to help DIY musicians learn how to effectively promote their music in the world of blogs. His handbook is completely free and is available as an e-book online in PDF form of 22 pages.

The handbook in its original form was first established on a blog as a series of updated posts, but now Chris has compiled his blog into one easy to read anecdote titled, “HOW TO REALLY GET YOUR MUSIC ON BLOGS.” The e-book focuses on how to creatively get blog managers on board and feature one’s music on their site. Serving as a mentor to non-expert networkers, Chris Bracco charitably offers his tricks of the trade on several key marketing issues to aid musicians with sharpening their marketing publicity.

DEFINE YOURSELF

Chris’s e-book follows a very organized and simple outline of ideas and strategies that Chris creates through a business and marketing approach. Chris’s knowledge of the DOs and DON’Ts of the industry is very transparent and can be helpful for all skill levels of networking experience. Chris starts off his marketing spreadsheet by suggesting that the musician be able to list and define different characteristics about their music such as:

• Personality
• Hometown
• (sub) Genre
• Lifestyle & Interests
• Fan Demographic

FINDING YOUR ADVANTAGE POINT(S)

All these categories, he suggests, will help the musician better understand what to search for in blogs and where they can reach out to like-minded bloggers; ultimately, producing a victory of being featured on a blog that will successfully promote the band/individual’s music. Chris encourages musicians to figure out how their personalities reflect diversity and then encourages them to apply their diverse personality traits to diverse (“non-music) blogs which can prove to be just as effective as music blogs because similar interests are there and waiting to be connected.

“HOW TO REALLY GET YOUR MUSIC ON BLOGS” attempts to compile various networking tools that will help you assist your ability to impact the music blogging world. His example of how this type of networking can be linked reads as:

If, for example, you enjoy exercising regularly, it would be a great idea to search for blogs related to staying fit. Maybe you can present the blogger with the idea of writing a post about listening to music while working out, and ask that your music be mentioned in the post. Targeting location-specific blogs is useful, too

Some crucial references that Chris suggests throughout his guide include: Google blog search, The Hype Machine, Captain Crawl, and Elbo.ws – all of which are can lend a helpful hand in generating music with a similar buzz.

IT’S A BLOG EAT BLOG WORLD!

Since the blogging world is always needing new material and rapidly becoming buzz-worthy, Chris emphasizes the importance of being keen enough to target blogs that appropriately match up with the characteristics (listed above) of your music so that the musician has a better chance and reason why the blog host should feature them on their site.

It’s a blog eat blog world out there and it’s not always as easy as it looks and you might not succeed your first couple of hits which is why Chris underlines the important of persistence. Musicians have to been to be persistent with showing their originality and following up with communicating their creative desires.

All in all, Chris Bracco’s resource “HOW TO REALLY GET YOUR MUSIC ON BLOGS” provides DIY musicians with a well-constructed, detailed, and easy to apply perspective on how they should pursue featuring their music on the buzz-worthy blogs they prefer and should definitely be consulted by any musician entering the blogosphere!

Download it here.

This post was written by Zach Frimmel. Catch more of his antics on Twitter.

P.S. If you are a musician looking to get their blogging game on, check out BandWPThemes, the new premium WordPress theme from Gen-Y Rock Stars. Become a platinum member today.

Tags: blogging, Blogs, Chris Bracco, DIY, marketing, Music, Review, wordpress, Zach Frmmel