Hitting the music-biz streets this week was an update from the online music community WaTunes (the same company that will get your music in iTunes for FREE). They have unveiled a new “digital marketplace” which enables artists to sell their music for their fans to buy – all in an organized and convenient manner. If you’re looking to confidently roam with the class of music culture then this storefront will help you discover new music in exciting ways!

There are several features from WaTunes that allow browsing and discovery of artists to be efficient and easy on the mind – two of these feature are the idea of “next generational social platform” and the multi-faceted Marketplace feature. The “next generational social platform” concept basically encompasses the up-and-coming ways of how people interact with obtaining the music they listen to and want. WaTunes gives the interested customer easy access to view and preview the music or track before they purchase it which creates a firm ground to assure the fan’s satisfaction. Part of the platform concept on the site offers a wide-ranged search engine and a genre-bank that allows users to browse according to their desired classification of music.

As you can see from the image above, the Homepage of WaTunes provides samples of various profiles from different artists. When you click on one of the samples it directs you to a more detailed and enlarged profile of the artist. If you were navigate around and fidget with the site you might come across the profile for Kanye West which is shown here below:

Kayne’s not-so-ego-centric profile page on WaTunes

Also notice, there is the “Marketplace” feature in the top-right corner that will direct you further into the artist’s selection of music you can purchase whether you want track singles or whole albums. Also, “Similar Artists” and “Staff Pick’s” are available in the Marketplace so that users can become introduced to new artist that are within the similar range so that discovering artists is an easy process.

Kanye’s marketplace on WaTunes

So, if you are looking to purchase music from artists, both mainstream and indie, you enjoy listening to and want new ways of understanding how to keep up with the music industry these days, you should check out WaTunes because it will provide you with insight on how you can stay up-to-date with and give you access to the tunes you want to always have by your side.

Site note from Greg: Kevin and the crew at WaTunes are always looking to improve the indie artist experience. From allowing you to control the customer data from transactions on the site to direct contact with your fans via Skype, they have some innovative solutions to working with artists. If you have any ideas or questions for them, feel free to send a messgage to Kevin on Twitter and tell him I sent ya! @kevin_rivers