Adding multiple streams of revenue is extremely important in today’s music business. Creating products that cannot be pirated is something else that can help your bottom line as well as give your fans something authentic to hold onto, that they have now placed a value on.
With video games and the Rock Band and Guitar Hero titles continuing to rise in sales and popularity, getting your music on the service can be a major income stream and marketing tool. Having your fans play your notes, sing along and get excited with your music is a great way to build a relationship with them from your art.
Rock Band is aiming to help indie musicians put their music into the game, expanding their reach with more songs and giving indie bands the opportunity that has recharged the careers of many guitar legends since the games first came out.

The process comes from Creators.RockBand.com and is a fairly simple, yet in-depth way to get your music digitized and into game mode. Essentially you take your mastered stems (broken down parts of your tracks) and using the Creator Editor, chart the notes in MIDI that become the controls, colors and excitement that you see in the game.
After you upload your song, you can test it out on your own XBox Live, ensuring your notes are correct and on point. When you are satisfied, you upload your song to Rock Band where it goes through a peer review process to ensure quality and playability.
Head on over to the Creators page now, sign up to their email notification list and be on the look out for when this goes live. I imagine it will be soon with the holidays creeping right around the corner and expected sales for Rock Band and merchandise will be at a year end high.
Check out this video for more information:
I am looking forward to seeing some of your Rock Star tracks on Rock Band this winter. Please send them over and we will highlight them here on Gen-Y Rock Stars.
-Greg Rollett
Tags: indie music, rock band







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