BandMetrics Launches Into Private Beta + Invite Codes

BandMetrics is a service that I have been anticipating since Duncan told me of the idea almost a year ago. Duncan and his team have been working hard getting this thing ready for musicians to take control of their stats and information on Social Networks and use that data to help their career and music marketing. Last night I got an email from Duncan saying that they are letting in some bands to test out and use the platform and I am extremely excited to let the readers of Gen-Y Rock Stars get access to BandMetrics.

For those that don’t know what BandMetrics is, here is a snip from their about page:

Band Metrics, a TechCrunch50 2008 semi-finalist and DemoPit company, provides a first-of-its-kind semantic web application for the music industry that collects, analyzes and displays dynamic popularity and trends about musicians and bands. The company’s real-time music intelligence is achieved through its patent pending technology which assists artists in understanding their fans, while also helping them to manage their digital identity. It’s a great solution for independent artists to understand the drivers of their music’s popularity, and their fans’ sentiments towards their music.

Go here to signup and use the code genyrockstars1 for instant access. From there you will have to enter your band information including a 140 word bio and URL’s for many of your social media and social network profiles including

• Myspace
• YouTube
• Last.fm
• iLike
• Twitter
• Yes.com
• Musebin
• Facebook
• Your Blog
• Your artist website
• SoundCloud

The more services you are on the more complete results you will see and be able to analyze to get an idea of who your fans are, where they are interacting with you and what you can do to improve on certain services.

BandMetrics also tracks spins on over 3,500 terrestrial radio stations to see where you are getting radio play.

More features and improvements are being made daily and the final product is going to be one that shapes the way that bands market themselves due to fan activity. There is a saying somewhere that says it easier to sell an existing customer something than it is to go and find a new one. With a service like BandMetrics you now have access to where your current fans are and can start applying the 80/20 principle to enhance your relationships with them and grow your music business.

Again, if you are one of the fast movers to BandMetrics.com and use the code genyrockstars1 you can go in and play in this revolutionary music service.You can be sure that we will have more coverage on this service and how to use it to grow your music career.

Have a great 4th weekend.

-Greg Rollett